{"id":37635,"date":"2020-09-08T14:40:02","date_gmt":"2020-09-08T11:40:02","guid":{"rendered":"https:\/\/www.fiptec.com\/%d0%bf%d0%be%d0%bb%d0%b8%d1%82%d0%b8%d0%ba%d0%b0-%d0%b7%d0%b0-%d0%b1%d0%b8%d1%81%d0%ba%d0%b2%d0%b8%d1%82%d0%ba%d0%b8%d1%82%d0%b5\/"},"modified":"2026-08-26T16:17:46","modified_gmt":"2026-08-26T13:17:46","slug":"politica-de-utilizare-a-cookie","status":"publish","type":"page","link":"https:\/\/www.fiptec.com\/ro\/politica-de-utilizare-a-cookie\/","title":{"rendered":"POLITICA DE UTILIZARE A COOKIE-URILOR (COOKIES)"},"content":{"rendered":"\n<h3 data-path-to-node=\"2\"><b data-path-to-node=\"2\" data-index-in-node=\"0\">POLITICA DE UTILIZARE A COOKIE-URILOR (COOKIES)<\/b><\/h3>\n<p data-path-to-node=\"3\">Site-ul nostru fiptec.com utilizeaz\u0103 a\u0219a-numitele \u201ecookie-uri\u201d (cookies). Acestea sunt fi\u0219iere text mici care se \u00eencarc\u0103 \u00een browser \u0219i sunt stocate pe dispozitivul dumneavoastr\u0103 final (computer, tablet\u0103, smartphone). Acestea sunt sigure, nu con\u021bin viru\u0219i \u0219i nu v\u0103 deterioreaz\u0103 fi\u0219ierele.<\/p>\n<p data-path-to-node=\"4\">Le folosim pentru a men\u021bine site-ul u\u0219or de utilizat, pentru a analiza comportamentul utilizatorilor \u0219i pentru a v\u0103 afi\u0219a con\u021binut personalizat.<\/p>\n<p data-path-to-node=\"5\"><b data-path-to-node=\"5\" data-index-in-node=\"0\">1. Tipurile de cookie-uri pe care le folosim<\/b> \u00cen func\u021bie de func\u021bia \u0219i scopul lor, \u00eemp\u0103r\u021bim cookie-urile \u00een patru categorii principale:<\/p>\n<p data-path-to-node=\"6\"><b data-path-to-node=\"6\" data-index-in-node=\"0\">A) Strict necesare (Strictly Necessary)<\/b> Aceste cookie-uri sunt necesare din punct de vedere tehnic pentru func\u021bionarea corect\u0103 a site-ului web. F\u0103r\u0103 ele, nu pute\u021bi utiliza func\u021bii de baz\u0103 precum \u201eCo\u0219ul de cump\u0103r\u0103turi\u201d, \u201eAutentificare \u00een cont\u201d sau finalizarea unei comenzi.<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul data-path-to-node=\"7\">\n<li>\n<p data-path-to-node=\"7,0,0\"><b data-path-to-node=\"7,0,0\" data-index-in-node=\"0\">Temei de utilizare:<\/b> Pentru aceste cookie-uri nu este necesar consim\u021b\u0103m\u00e2ntul dumneavoastr\u0103 (conform legisla\u021biei \u00een vigoare). Ele se activeaz\u0103 automat la \u00eenc\u0103rcarea site-ului.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"7,1,0\"><b data-path-to-node=\"7,1,0\" data-index-in-node=\"0\">Exemple:<\/b> Identificatori de sesiune, cookie-uri de securitate, cookie-uri care \u021bin minte ce a\u021bi ad\u0103ugat \u00een co\u0219.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p data-path-to-node=\"8\"><b data-path-to-node=\"8\" data-index-in-node=\"0\">B) Func\u021bionale (Functional)<\/b> Aceste cookie-uri permit site-ului s\u0103 \u201e\u021bin\u0103 minte\u201d preferin\u021bele dumneavoastr\u0103 (de ex. numele de utilizator, limba, dimensiunea fontului), pentru a v\u0103 asigura o experien\u021b\u0103 mai bun\u0103.<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul data-path-to-node=\"9\">\n<li>\n<p data-path-to-node=\"9,0,0\"><b data-path-to-node=\"9,0,0\" data-index-in-node=\"0\">Con\u021binut \u00eencorporat (YouTube):<\/b> Site-ul nostru con\u021bine videoclipuri \u00eencorporate de pe YouTube. C\u00e2nd reda\u021bi un videoclip, YouTube poate \u00eenc\u0103rca propriile cookie-uri pentru a memora set\u0103rile dumneavoastr\u0103 de vizionare sau pentru statistici.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p data-path-to-node=\"10\"><b data-path-to-node=\"10\" data-index-in-node=\"0\">C) Analitice (Statistics \/ Performance)<\/b> Aceste cookie-uri colecteaz\u0103 informa\u021bii anonime despre modul \u00een care utilizatorii folosesc site-ul nostru (care pagini sunt cele mai vizitate, unde dau click, dac\u0103 apar erori tehnice).<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul data-path-to-node=\"11\">\n<li>\n<p data-path-to-node=\"11,0,0\"><b data-path-to-node=\"11,0,0\" data-index-in-node=\"0\">Google Analytics 4 (furnizat de Google):<\/b> Analiz\u0103m traficul pentru a \u00eembun\u0103t\u0103\u021bi structura \u0219i con\u021binutul site-ului. Datele sunt agregate \u0219i anonimizate. <i data-path-to-node=\"11,0,0\" data-index-in-node=\"151\">Cookie-uri principale:<\/i> _ga, _gid, _gat.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"11,1,0\"><b data-path-to-node=\"11,1,0\" data-index-in-node=\"0\">Microsoft Clarity:<\/b> Utiliz\u0103m acest instrument pentru analiza comportamental\u0103. Ne ajut\u0103 s\u0103 \u00een\u021belegem cum interac\u021biona\u021bi cu site-ul prin intermediul h\u0103r\u021bilor vizuale (heatmaps) \u0219i al \u00eenregistr\u0103rilor de sesiuni. Acest lucru ne permite s\u0103 descoperim \u0219i s\u0103 remediem problemele de navigare \u0219i design. <i data-path-to-node=\"11,1,0\" data-index-in-node=\"294\">Cookie-uri principale:<\/i> _clck (identificator de utilizator), _clsk (conectare sesiune).<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"11,2,0\"><b data-path-to-node=\"11,2,0\" data-index-in-node=\"0\">WP Sentry (Sentry.io):<\/b> Acest instrument monitorizeaz\u0103 starea tehnic\u0103 a site-ului. Colecteaz\u0103 informa\u021bii despre erorile software \u0219i blocajele (crashes) ap\u0103rute \u00een timp real, ceea ce ne ajut\u0103 s\u0103 remediem erorile c\u00e2t mai rapid. <i data-path-to-node=\"11,2,0\" data-index-in-node=\"225\">Date principale:<\/i> Jurnale tehnice de erori, informa\u021bii despre browser \u0219i dispozitiv la apari\u021bia unei probleme.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p data-path-to-node=\"12\"><b data-path-to-node=\"12\" data-index-in-node=\"0\">D) De marketing \u0219i publicitate (Marketing \/ Targeting)<\/b> Aceste cookie-uri sunt utilizate pentru a urm\u0103ri vizitatorii \u00eentre diferite site-uri web. Scopul este de a v\u0103 afi\u0219a reclame care sunt relevante \u0219i atractive pentru dumneavoastr\u0103.<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul data-path-to-node=\"13\">\n<li>\n<p data-path-to-node=\"13,0,0\"><b data-path-to-node=\"13,0,0\" data-index-in-node=\"0\">Google Ads:<\/b> Le folosim pentru a raporta dac\u0103 a\u021bi efectuat o achizi\u021bie dup\u0103 ce a\u021bi dat click pe o reclam\u0103 a noastr\u0103 \u0219i pentru remarketing (pentru a v\u0103 afi\u0219a reclame la produsele noastre \u00een motorul de c\u0103utare).<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"13,1,0\"><b data-path-to-node=\"13,1,0\" data-index-in-node=\"0\">Facebook (Meta) Pixel:<\/b> Utiliz\u0103m pixelul Facebook pentru a v\u0103 afi\u0219a reclame personalizate pe re\u021belele sociale Facebook \u0219i Instagram, bazate pe produsele pe care le-a\u021bi vizualizat la noi. <i data-path-to-node=\"13,1,0\" data-index-in-node=\"186\">Cookie-uri principale:<\/i> _fbp (Facebook), _gcl_au (Google Ads conversion), IDE (Doubleclick).<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p data-path-to-node=\"14\"><b data-path-to-node=\"14\" data-index-in-node=\"0\">2. Gestionarea cookie-urilor<\/b> La prima dumneavoastr\u0103 vizit\u0103 pe site-ul nostru, ave\u021bi posibilitatea de a accepta sau refuza cookie-urile op\u021bionale (Analitice \u0219i de Marketing) prin intermediul bannerului nostru de consim\u021b\u0103m\u00e2nt.<\/p>\n<p data-path-to-node=\"15\">V\u0103 pute\u021bi modifica set\u0103rile \u00een orice moment, precum \u0219i \u0219terge cookie-urile deja salvate prin set\u0103rile browserului dumneavoastr\u0103:<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li data-path-to-node=\"16,0,0\"><b data-path-to-node=\"16,0,0\" data-index-in-node=\"0\">Google Chrome:<\/b> Set\u0103ri &gt; Confiden\u021bialitate \u0219i securitate &gt; Cookie-uri.<\/li>\n<li data-path-to-node=\"16,1,0\"><b data-path-to-node=\"16,1,0\" data-index-in-node=\"0\">Mozilla Firefox:<\/b> Set\u0103ri &gt; Confiden\u021bialitate \u0219i securitate.<\/li>\n<li data-path-to-node=\"16,2,0\"><b data-path-to-node=\"16,2,0\" data-index-in-node=\"0\">Safari \/ iOS:<\/b> Set\u0103ri &gt; Safari &gt; Blocare toate cookie-urile.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p data-path-to-node=\"17\">V\u0103 rug\u0103m s\u0103 ave\u021bi \u00een vedere c\u0103 dezactivarea complet\u0103 a cookie-urilor poate duce la imposibilitatea de a utiliza anumite func\u021bii ale site-ului (de ex. efectuarea unei comenzi).<\/p>\n<p data-path-to-node=\"18\"><b data-path-to-node=\"18\" data-index-in-node=\"0\">3. Ter\u021be p\u0103r\u021bi \u0219i transferul de date<\/b> Unele dintre cookie-urile \u0219i instrumentele utilizate sunt gestionate de furnizori externi \u2013 ter\u021be p\u0103r\u021bi. Informa\u021biile colectate prin intermediul acestora pot fi transmise \u0219i prelucrate pe servere din afara UE (de ex. \u00een SUA). Noi nu avem control total asupra acestor cookie-uri ale ter\u021belor p\u0103r\u021bi.<\/p>\n<p data-path-to-node=\"19\">Principalii furnizori pe care \u00eei folosim sunt:<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul data-path-to-node=\"20\">\n<li>\n<p data-path-to-node=\"20,0,0\"><b data-path-to-node=\"20,0,0\" data-index-in-node=\"0\">Google Ireland Ltd. \/ Google LLC<\/b> (pentru Analytics, Ads, YouTube);<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"20,1,0\"><b data-path-to-node=\"20,1,0\" data-index-in-node=\"0\">Meta Platforms Ireland Ltd.<\/b> (pentru Facebook Pixel);<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"20,2,0\"><b data-path-to-node=\"20,2,0\" data-index-in-node=\"0\">Microsoft Corporation<\/b> (pentru Microsoft Clarity);<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"20,3,0\"><b data-path-to-node=\"20,3,0\" data-index-in-node=\"0\">Functional Software, Inc.<\/b> (pentru Sentry.io).<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p data-path-to-node=\"21\">Pentru mai multe informa\u021bii, v\u0103 rug\u0103m s\u0103 consulta\u021bi politicile de confiden\u021bialitate ale furnizorilor respectivi.<\/p>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":16,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-37635","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.fiptec.com\/ro\/wp-json\/wp\/v2\/pages\/37635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fiptec.com\/ro\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.fiptec.com\/ro\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.fiptec.com\/ro\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fiptec.com\/ro\/wp-json\/wp\/v2\/comments?post=37635"}],"version-history":[{"count":5,"href":"https:\/\/www.fiptec.com\/ro\/wp-json\/wp\/v2\/pages\/37635\/revisions"}],"predecessor-version":[{"id":37670,"href":"https:\/\/www.fiptec.com\/ro\/wp-json\/wp\/v2\/pages\/37635\/revisions\/37670"}],"wp:attachment":[{"href":"https:\/\/www.fiptec.com\/ro\/wp-json\/wp\/v2\/media?parent=37635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}